the blaze strategy exists because leaders don't need more agencies. They need partners who actually help them figure things out.
We work with agencies, brands, and tech companies who are navigating something hard: a positioning challenge, a story that isn't landing, a challenging moment where decisiveness matters. We help them find clarity, then we help them communicate it.
Sometimes that's strategic advisory. Sometimes it's full-service PR and communications. We're not precious about which one, we care about what actually moves the needle.
"I work with leaders who have a lot on their plate and not enough space to think. Sometimes it's a decision they keep circling without landing. Sometimes it's a message that isn't breaking through. Sometimes they just need someone who isn't inside the building to ask better questions. My job is to help them get unstuck."
— Wendi Smith, Founder
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our partners
Great work doesn't happen in isolation. We partner with brand strategists, copywriters, designers, and specialists who bring something we don't, deep expertise, fresh perspective, or just a different way of seeing the problem.
We bring the brief and the strategy. They bring their zone of genius. The result is right-sized teams without the bloat of a traditional agency.
