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Muse by Clio
Aug 10, 2022
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On bringing Loki Charms to life, and finding inspiration in Glennon Doyle and Brené Brown
Melissa Wildermuth is global creative director at General Mills, as well as creative director for the company’s Brand Experience team. The Brand Experience mission is to boldly build brands by inspiring, enabling and delivering ideas that enhance people’s experience with General Mills brands.
"I spent a semester abroad in Greece and Italy in college, and that opened my eyes to this huge world full of different people, cultures and experiences. It was also the best reinforcement that all of us are much more alike than we are different—we all want to be loved, valued and seen."
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