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Campaign US picks favorite One-Word Answers of 2019

Campaign

Dec 30, 2019

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Choosing a single word for these questions isn't as easy as it seems.

Campaign US’ One-Word Answers was once again our most popular weekly series of the year, causing some participants to compete against one another for the best answers and encouraging others to look over past responses to make sure they don’t repeat any words that have been used in previous articles.


Brad Hiranaga, Chief Brand Officer, General Mills

What's the biggest obstacle facing the CPG industry today? Tradition.

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