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Meet The Disruptors: Airey Baringer Of TripleLift On The Five Things You Need To Shake Up Your Industry

Authority Magazine

May 15, 2022

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Labels can be useful for quickly understanding something about each other at a high level, but they do a disservice to the nuances and uniqueness that we each represent at a deeper level.

As a part of our series about business leaders who are shaking things up in their industry, I had the pleasure of interviewing Airey Baringer.


Thank you so much for doing this with us! Before we dig in, our readers would like to get to know you a bit more. Can you tell us a bit about your “backstory”? What led you to this particular career path?


Mycareer has been marked by periods of “falling into things.” Coming out of college, I didn’t know exactly what I wanted to do. I had a business degree. Now what?


I had never heard of product management until my first boss after college told me I’d be great at it. I gained ambitions to be in a startup and I made that happen. But joining a startup didn’t exactly lead to the riches that I had in my mind. What it did lead to, however, was an opportunity to take on a new project in Privacy. It was in this role that I first realized how big the problem space is for online privacy and consumer data, and how critical it is to broader notions of trust, collaboration, and a functioning society.

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