Branding in Asia
Aug 6, 2021
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Ad-tech company, TripleLift, announced an expansion in their APAC operations.
The company has seen recent success in Australia, working with 70% of the top 50 comScore publishers.
“As the home to several of the worlds’ largest and fastest-growing digital ad markets, Asia Pacific presents publishers and advertisers with an enormous opportunity to harness the power of programmatic to achieve their business objectives,” said Jacqueline Quantrell, Chief Revenue Officer, TripleLift.
“With our established suite of ad formats, increased investment in new technologies, and Henry at the helm of our business in APAC, we’re poised to help more publishers grow their share of budget and help advertisers reach their target audiences.”
Since launching its native ad exchange in 2014, TripleLift has expanded its marketplace and offerings to include display and video.